Cheltenham Brand Identity Design Services

Brand Identity Design

  • Valuable conversations provide key discoveries into what makes your brand special

    Includes:

    • A brand discovery workshop to articulate your brand’s mission, vision, values, and more

  • Love your aesthetic.

    • Craft an authentic brand identity with a new logo, custom color palette and more!

  • You’re something special. We’ll show them.

    • Bring your brand to life across relevant touch-points, leave a lasting impression

How to build a better brand with Cheltenham

Craft your brand

ELEVATE YOUR BRAND

ELEVATE YOUR BRAND

Woman with bright red hair and large earrings smiling, pointing to jewelry on a dress form wearing an orange dress with pink accents.

We are devoted to crafting the brand you’ve always dreamed of, one as beautifully and thoughtfully designed as you are.

Our brand development approach combines insights driven by market research with your brand’s authentic identity. We pair clarity with expert design to craft a beautiful and thoughtful brand experience for you and your audience.

Why is branding important?

Branding is not just about looks. Branding is also what you say and what others say about you. Branding is how you look, what you do, and whether or not you do it consistently.

Your brand is your character and style, reinforced by your actions and how they are perceived by others.

Two smartphones displaying an online clothing store called "Something Else." The main screen shows the logo and a pattern of red starfish and white script logo on a peach background. The second phone displays the store’s homepage with a banner, a photo of women shopping, and sections for new arrivals of clothing such as cardigans and skirts.
Illustration of a radar screen with concentric circles and dots, on a stand.

Chapter One: Discovery

Craft Clarity

Our Brand Clarity Workshop helps us gather key insights to develop your brand. Discover your voice and visual style using collaborative brand dashboards managed in Milanote.

includes

  • Brand audit - understand and articulate your values, vision, mission, voice, aesthetic, and ideal audience

  • Brand archetype discovery - discover your brand’s inner personality and how your audience aligns with it

  • Competitor analysis - learn how your brand shapes up next to your greatest rivals and foes

  • Brand Dashboard - digitally house all the information your team needs to stay consistently on brand with design and messaging

Sky with a mix of bright and dark clouds during sunset or sunrise.
Minimalist illustration of a planet with a ring, outlined in pink, purple, and orange on a white background.

Chapter Two: Design

Crafting your aesthetic

We design a comprehensive brand identity to showcase your best self

Includes

  • Logo and submark designs

  • Your brand’s custom color palette

  • A custom brand pattern

  • The perfect font pairings for your brand

  • Brand collateral like social post designs and business cards

  • Drio's Brand Standards Manual

    Drio's Brand Standards Manual

  • Drio's custom color palette

    Drio's custom color palette

  • Drio's perfect font pairing

    Drio's perfect font pairing

  • Drio's logo designs

    Drio's logo designs

  • Drio's brand collateral

    Drio's brand collateral

Six concentric gradient-colored rings stacked vertically on a white background.

Chapter Three: Development

Establish a memorable brand identity as we execute your brand’s design and messaging to resonate with your target audience and leave a lasting impression across all your digital avenues.

Robyn H., Founder & Principal Consultant, The Chiron Project

Cheltenham helped me put my vision into words, colors, images, and experiences. I went in expecting a new logo and website and left with CLARITY. The process that Cheltenham Ave. took my business through has been reflected in my content development, my partnership choices, even my business pitches (both formal and informal).

  • The Chiron Project Logo
  • Yuli's Brand identity design
  • Drio's brand identity logo
Start here to build a better brand

What happens after the brand design? Explore content marketing

Curious about building a better brand? Leave us a message